What are some of the key features that make Snapchat unique compared to other social media platforms?

Introduction:

Snapchat is a multimedia messaging app developed by Snap Inc. which was released to the public in 2011. It became famous first among the younger population, because of its highly differentiated characteristics and the specific modes of communication (e.g., ephemerality).

1. Messaging Features:

Snaps: Users can send photos and videos to their friends via the inbuilt app, after which the content vanishes automatically. Users need not worry about accidentally posting pictures that are meant to be viewed privately, as it will disappear completely.

Text Chat: Besides of snaps, it enables us to send a text message to an individual or several persons as well.

Voice and Video Calls: Snapchat users can also enjoy video and voice call feature that ensures friends can have lively chat sessions.

Stickers and Emojis: Users will have aids by using a broad group of stickers, emojis, and Bitmojis which means personalized avatars.

2. Stories:

User Stories: Users can create their snake line by simply combining bunch of graphs, and it can be examined by their friend for 24 hours.

Discover Stories: Snapchat’s Discover offers content from different media platforms that range from news, entertainment, fashion, to lifestyle. Users veil themselves in these Stories, to an extent that they become the reflection of the factual story. They read, watch, listen, and understand the information.

3. Snap Map:

Location Sharing: Snap map users can mark their location and it gets shared among their friends with the time tag.
Explore Events: Events local users can attend live and worldwide geolocation images users can view are the Snaps of Snapchat.
4. Camera Features:

Lenses: Snapchat is an AR-based platform that offers its users a chance to enrich their selfies by applying numerous lenses, making them more fancy, 3d-like and fun.

Filters: Users now have the ability to use filters on their clips as well as their video and photo clips which allows them to change not only the colours, lighting and just the overall appearance of a particular post.

Refilters: Refilters mean the ability to put on certain filters that pertain to a specific spot or occasion onto which our snaps.
5. Memories:

Private Archive: Snap chatters can directly use the Memories feature to put their favourite snaps or Stories into Memories, which is a private digital library of the best memories.

Editing Tools: Memories provide you with editing tools as was needed to put some in order, to be able to edit the images and to share the materials that are stored in the Memory.

6. Snap codes:

Quick Add: Snapchat has created something they have called Snapcodes, which are QR codes that people can easily surface to add them as friends on the app.

Customization: Users can switch between using their Bitmoji avatar or a selfie to counter for their Snap code.

7. Bitmoji Integration:

Personalized Avatars: Snapchat incorporates Bitmoji, which is a tool for people to make individual avatars: they can be used in stickers, filters, and many other things to create the desired content.

8. Privacy Settings:
Controlled Sharing: Snapchat gives different options of privacy, which can be used to set whom to send snaps, who can view your stories and your location on the Snap Map.

9. Discoverability:

Friend Suggestions: Snapchat allows you to add friends via the suggested contacts section, where the app bases them on mutual connections, interests, and social media handles.

Quick Add: Quick Add feature which displays possible friends matching the user with their mutual friends, is something that brings comfort to users and helps them make friends fast.

General, Snapchat provides users with the venue to connect, capture and discover content in an authentic and aesthetic way, with inbuilt emphasis on expressiveness and quickness.

Download link:

https://play.google.com/store/apps/details?id=com.snapchat.android&hl=en_US